How Carlos Alberto De Oliveira Andrade Managed to Be One of the Best Leaders in the Automotive Industry
Carlos Alberto de Oliveira Andrade is the chairman of the Board of Directors and founder of CAOA, which is an automotive distributor and assembly company. He entered into the automotive industry in 1979 after the Ford dealership was declared bankrupt. Mr Carlos proposed that the dealership is inferred to him. As a result, he founded CAOA, and he also owned the management of Ford dealership. Currently, CAOA is considered as the largest Ford dealership within Latin America.
In 2006, Mr. Carlos’s company was considered the best Ford dealer within Latin America. It was also an exclusive distributor and importer of Hyundai and Subaru brands in Brazil. Most recently, the company received an award from Hyundai Motor Company located in South Korea, which was the first ever award given by Hyundai Motor Co. to its dealers. The success of the company is as a result of a good market strategy developed by Mr Carlos.
In order to meet and exceed the needs and expectation of customers in the Brazilian market, Mr Carlos’s company started selling cars with different designs. It introduced the Santa Fe, seven and five seater vehicles that had a new type of engine Lambda II 3.3 l. The major launch of the company was the Grand Santa Fe that offered more versatility and comfort. This made Hyundai CAOA be the first when it comes to customer satisfaction.
CAOA Company has ensured that its assembly lines are of high quality by investing in state-of-the-art and modernized technology. It also has a complete production process, which enables the company to meet the highest standards when it comes to quality. The production process of the organization is highly automated.
Consequently, Dr. Carlos’ company is recognized for its highly trained employees including a high-quality service provided to its customers by the employees. This has helped the company become the best when it comes to sales satisfaction.
The above story of Carlos Alberto de Oliveira Andrade will help you understand how he became a successful entrepreneur. You can borrow his ideas and strategies to start and run a successful business.