Category: Beauty Company

How Dallas Residents Can Change Their Looks With a Brazilian Butt Lift

An increasing number of Americans who are dissatisfied with the way they look are no longer sitting on the problem – literally. A butt lift is one method that many women and even some men have used to alter a prominent portion of their bodies. A Brazilian butt lift is a particular type of procedure that can change the appearance of the buttocks in certain ways.

Cosmetic procedures performed on the buttocks can have different results, but a Brazilian butt lift is specifically designed to improve the shape and volume of a person’s rear end by transferring fat from other parts of the body. This technique should be considered by those who have not been able to make the desired changes through diet and exercise. Additionally, those considering a Brazilian butt lift should have areas of excessive fat elsewhere on their bodies, such as the abdomen and waist, from where cellular material is available. It is this fat that will be used to shape the buttocks.

The Brazilian butt lift is popular because it is less invasive than conventional techniques, with only small incisions being made by the surgeon. It can be performed on an outpatient basis, with the patient being given either a local or a general anesthesia. The fat that is used in the transfer will be removed through the use of liposuction, which involves the insertion into the body of a small tube. The fat cells that have been taken from one part of the body will first be purified before they are injected into the buttocks. Patients can expect a recovery period of two or three weeks before they can resume most of their normal activities.

A Brazilian butt lift can give someone a younger and shapelier appearance. However, those considering the procedure should first consult with a surgeon to determine what it can do for them. The Brazilian butt lift is performed at a number of facilities in the Dallas area, including Farris Plastic Surgery, Innovations Medical and BodEvolve Medical Spa.


Categories: Beauty Company

EOS Founder Shares Secret of Success

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EOS shook the beauty industry up seven years ago and one of the founders and managing partner Sanjiv Mehra shared the innovative company’s success story and business strategy with Fast Company recently.

Mehra (formerly of PepsiCo and Unilever) started the company with startup veterans Jonathan Teller and Craig Dubitsky (Dubitsky left EOS to lauch oral care company Hello Products). The idea to move away from a century of traditional tube packaging and introduce a colorful orb full of lip loving, natural, and cruelty-free ingredients evolved after research showed that lip balm is a beauty staple. With that knowledge, Mehra and Teller decided to reinvent the wheel and make a female targeted lip treatment that is fun to use and look at.

EOS lip balm soon became a celebrity and beauty blogger favorite that was (and still is) heavily marketed on social media and proved to be more than just a gimmick.

According to a  LipBalm Company study, the $250 million company has singlehandily driven the growth of the oral care category and knocked popular brand Burt’s Bees down to second place while dinosaurs Blistex and Chapstick struggle to keep up, EOS sells over 1 million units a week and projections indicate that global sales could make the company worth $2 billion by 2020.

Mehra believes that his and Tellers different business backgrounds are the key to their success. “That approach of using an entrepreneurial mind-set and big-company discipline is part of how we do things every day at the company.”


Categories: Beauty Company